CORSO BUSINESS – DAVIDE MARRAS

Knowing the numbers of the activity

One of the main problems encountered in the course of consultancy activities is a lack of knowledge of the numbers that matter in one's business.

This shortcoming is not insignificant, contrary to popular belief, as it is the factor that determines the success or failure of hairdressers and their businesses in today's competitive markets.

The aim of this training day is to make people aware of what numbers need to be recorded, what trends they need to have and how to consider them in order to decide what marketing action to take on the basis of one's financial resources.

Deciding how many employees to have, how much rent should be charged, how much to charge for a colour service, which services to focus on today and how to advertise them, are all important choices that cannot be left to chance.